Category NEWS

Personalization & player retention for online casinos

Embrace the power of personalization - GamingSoft News

In today’s iGaming landscape, there is a huge amount of competition — making it difficult for existing operators to remain relevant and new operators to gain traction. As the industry evolves, it’s becoming more important to offer players tailored gaming…

How to build a profitable sportsbook website

Push your sportsbook towards profit & success! - GamingSoft News

Sports betting is a lucrative industry that has been around for centuries. However, betting on sports has evolved over recent years towards a more online experience accessible from anywhere. The advantage of creating a sports betting website in current times…

How Smartphones have disrupted the iGaming industry

Smartphones have been disrupting the iGaming world! - GamingSoft News

The iGaming industry has enjoyed explosive growth in the two decades since its inception. It has thrived by providing convenient and exciting ways for its players to bet on sports, play live casino games, and wager on slot games. And…

Simple but Essential Steps to Choosing a Payment Gateway

How to choose the right payment gateway for you! - GamingSoft News

By 2027, the online gambling market size value is expected to reach $127.3 billion. With such intense market growth, online gambling providers such as online casinos, sports betting sites, and other iGaming operators have the chance to expand their services…

5 Impactful Newsletter Marketing Tips for 2021

Give your newsletters some impact! - GamingSoft News

One of the best low-cost ways to market a casino online and keep in touch with visitors to your site is an email database. This database has the potential to deliver a huge ROI to your casino since it requires…

Targeting a new generation of Sports Bettors

Targeting a new generation of sports bettors - GamingSoft

Gen Z consumers are swapping 90-minute football matches for streamed events and short-form videos to watch on their own terms and that match their schedules and time commitments. They are multi-taskers — streaming games on their phones while simultaneously playing…