Year 2021

Email marketing is still going strong! - GamingSoft News

Kick up your email & mobile marketing a notch!

Email marketing is still a relevant and important way with which to perform your online sportsbook marketing campaign strategy. Most people still check their email address at least once a day — you’ll likely be amazed at how effective sending…

Use a dot-net URL to increase your reach! - GamingSoft

Use a Dot-Net URL to Promote Your Casino!

It’s no secret that the great majority of traditional media companies won’t touch gambling sites with a 10-foot pole due to its apparent connotations. However, as is customary for online sportsbooks and casino sites, there is a solution that exists…

AI brings new possibilities to iGaming - GamingSoft News

How AI can be used in casino industry

You’ve heard about Artificial Intelligence, but can it really be used in the casino business? After all, doesn’t the casino already have a house edge? However, even before the pandemic, major casinos which cost millions of dollars to operate were…