Category NEWS

How AI can be used in casino industry

AI brings new possibilities to iGaming - GamingSoft News

You’ve heard about Artificial Intelligence, but can it really be used in the casino business? After all, doesn’t the casino already have a house edge? However, even before the pandemic, major casinos which cost millions of dollars to operate were…

5 Ways to Strengthen Your Casino Brand

Take steps to strengthen your casino brand! - GamingSoft News

There is vast competition in the online gambling industry, and it continues to grow with each passing day. Considering these circumstances, it becomes even more important for any online gambling brand to create novel marketing strategies for itself to stand…

5 Crucial Steps to Level Up Casino Customer Support

Level up your customer support! - GamingSoft News

Customer support service is one of the fundamental pillars of an online casino. At face value, it exists to help maintain the overall image of a company. But from a customer’s perspective, the real importance of customer support is to…

Top Digital Marketing Tricks to get More Players!

Digital marketing tricks to get more players! - GamingSoft News

The online casino industry is a rapidly-evolving one. The industry is constantly evolving and pushing the limits of technology — from virtual sports betting, to virtual reality, and even embracing cryptocurrency. This rapid growth and improvement is what makes the…

Slots Tournaments as a Marketing Tool

How to use slots tournaments as a marketing tool - GamingSoft News

Slot tournaments have become an effective marketing technique in recent years. Competitions are held on a regular basis in order to keep players interested in a gambling platform. What are online casino tournaments, and how do they work? Let’s find…