There is vast competition in the online gambling industry, and it continues to grow with each passing day. Considering these circumstances, it becomes even more important for any online gambling brand to create novel marketing strategies for itself to stand…
Customer support service is one of the fundamental pillars of an online casino. At face value, it exists to help maintain the overall image of a company. But from a customer’s perspective, the real importance of customer support is to…
It is really important for casino operators to have a wide variety of games — to constantly update and expand their games library — in order to attract and retain player attention. Since having the right game content is a…
The online casino industry is a rapidly-evolving one. The industry is constantly evolving and pushing the limits of technology — from virtual sports betting, to virtual reality, and even embracing cryptocurrency. This rapid growth and improvement is what makes the…
Slot tournaments have become an effective marketing technique in recent years. Competitions are held on a regular basis in order to keep players interested in a gambling platform. What are online casino tournaments, and how do they work? Let’s find…
Virtual sports have become a massive part of the sports betting industry. Virtual sports games attract many players and are an amazing addition to any online casino. In this article, we will look into what virtual sports is, the potential…
Being able to predict churn rate not only minimizes the outflow of players but also significantly increases their time spent at your casino website. In this article, we will look at how to calculate customer churn rate in your online…
Content marketing is a beautiful thing — a great way to build an audience and grow your business. But that’s only the case if your content is actually getting found by the right audience who might buy your product or…
Email marketing for gambling works. In fact, it’s still one of the best methods for converting prospects into players for your online casino website. However, a critical part of the online casino email marketing process begins before a single email…
A strong call to action (CTA) for your website will turn visitors into players, but how do you come up with the perfect CTA to promote your online gambling website? If you’re struggling to create a strong CTA, this article…